12.28.2009
Menu Mind Games
In his new book, Priceless: The Myth of Fair Value (and How to Take Advantage of It), author William Poundstone dissects the marketing tricks built into menus—for example, how something as simple as typography can drive you toward or away from that $39 steak. Read more...
Labels:
Creative Persuasion,
Food,
Graphic Design,
NYC,
Restaurants
Inscription à :
Publier les commentaires (Atom)
2 commentaires:
ohhh le Balthazar... une bonne place parait-il... Avez-vous testé les filles? :)
Audrwey
Yup, je confirme ma soeur bossait pour Pastis et maintenant pour Minetta Tavern qui appartiennent au meme mec... Yummy!!!
Enregistrer un commentaire